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Volume 21, Issue 3
Special Theme on "Social embeddedness and online consumer behavior" and General Research.
Contents
Editorial 21/3
Hubert Österle und Karen Heyden
Social embeddedness and online consumer
behavior
Thomas Hess, Karl R. Lang und Sean Xin Xu
Business engagement on Twitter: a path
analysis
Mimi Zhang, Bernard J. Jansen und Abdur Chowdhury
Social motivations to pay for services: lessons from
virtual communities
Dale Ganley
The social embeddedness of decision making:
opportunities and challenges
Carsten Takac, Oliver Hinz und Martin Spann
Understanding auction fever: a framework for emotional
bidding
Marc T. P. Adam, Jan Krämer, Caroline Jähnig, Stefan Seifert und
Christof Weinhardt
Book Review of “Business Network Transformation” by
Jeffrey Word (ed)
Christoph Riedl
Access Options
All abstracts and papers are available on SpringerLink.